Why do so many people around the world watch the Super Bowl each year? You’re right! The ads and the halftime show! Only die-hard football fans tune in for the game. And only fans of the two teams really care who does what on the field. Besides, there’s a party going on!
Remember the Apple ad in 1984 that introduced the Macintosh computer to the world? You do if you saw it “live.” Who played the half-time show? For the record that was Super Bowl XVIII and featured a “Salute to the Superstars of the Silver Screen.” Super Bowl halftime shows weren’t really groundbreaking in the early days. Four out of the first five games featured college marching bands. The games themselves weren’t really big sellers. I remember watching the first Super Bowl in 1967. The Green Bay Packers beat the Kansas City Chiefs. Bart Starr led the Packers to a 35-10 victory. It takes time to build a lasting tradition like the Super Bowl. The NFL has already announced that Bad Bunny will be the headliner at Super Bowl LX February 8, 2026. No, this is not an ad for Energizer batteries. Bad Bunny’s real name is Benito Antonio Martinez Ocasio. He’s a native of Puerto Rico. Bad Bunny is a three-time Grammy winner and reportedly the most streamed artist in the world. That’s “streamed” with an “r” not steamed, though Bunny must be hot among some demographics. Coincidently Turning Point USA just announced plans for its own Super Bowl halftime show as an alternative to the Bunny show. You may remember Turning Point USA is the conservative organization founded by Charlie Kirk who was assassinated September 10. Charlie’s assassination made him a household name and has energized Turning Point USA in high schools, colleges, and universities across America. TP-USA is not just a conservative organization that attracts young people politically. Charlie Kirk was also a charismatic Christian who shared the Bible and the gospel liberally at all their rallies. Since the assassination Charlie has become the face of All-American values. Charlie reached out particularly to Generation Z students. His impact over his too-brief life is likely one of the reasons Gen Z have moved toward Christianity. Gen Z men in particular are attending church more, and Bible sales are increasing among young people. One of my college students told me his generation is seeking stability and meaning as well as spirituality. They are looking for a sense of belonging and support. The generations just before them had been sinking into depression and loneliness. Some have blamed social media as the primary culprit. Surprisingly TikTok and Instagram have led social media with access to Christian content. In 2026 the question will be which Super Bowl halftime show will you watch in February? TP-USA is touting their show as “The All-American Halftime Show.” The organization will name performers later. Don’t be fooled. A fake website has already teased the following names: Alan Jackson, George Strait, Trace Adkins, Kix Brooks, Ronnie Dunn, and Willie Nelson. Really? Charlie’s wife, Erika is producing the show as a tribute to Charlie and good old American values: faith, freedom, and unity. “Bad Bunny” may have name-appeal, but I’m looking forward to enjoying The All-American Halftime Show and celebrating God’s blessings with friends who love America. Daniel L. Gardner is a columnist who lives in Starkville, MS. You may contact him at PJandMe2@gmail.com.Kingfish note: Just.Could.Not.Resist.
26 comments:
Who even watches the NFL anymore, much less the Super Bowl and their lame-ass halftime shows. Their social agenda has turned off millions of fans that don’t want to be preached to. Bad Bunny? I’ll pass on that cross-dressing freak.
Roger Goodell is a leftist freak.
They could resurrect Elvis, Prince, Michael Jackson and David Bowie for an halftime show and I still wouldn’t watch the stupid bowl. After NFL’s 2020 hate America kneelfest I haven’t watched a single second of professional football.
12:18, have you checked the Super Bowl ratings ?
This idiot probably doesn’t know that Puerto Ricans are AMERICANS.
I could care less if he does it. He does random concerts in PR, just shows up and starts, he did one on top of a gas station on Calle Loíza right down the street from my condo. Some Puerto Ricans don’t care for him or Daddy Yankee they hate Reggaeton and say they’re sell outs. Most Spanish speakers don’t understand him because PR is all slang Spanish, I think most of his supporters are New Yoricans. Super Bowl 2023 they had a packed house at Districto T-Mobile and after the halftime show, everyone left so that should say something about how they feel about football there.
So many conservatives are such snowflakes.
Who the hell cares about the halftime show.
The expression is COULDN’T care less.
The WOKE NFL. No thanks.
Never heard of any Bad Bunny. I have, though, heard what the letters “NFL” stand for. Thanks, but no thanks. Hard pass.
I think I’m the only person who said I was taking a knee on the NFL over their BLM pandering and still doing it. I could care less about the entire league and haven’t watched a game in years. I also discovered how much time and money I was wasting on that phony rigged crap.
On what platform will the TPUSA shown?
The headline singer is Lara Trump. Her single is climbing the charts!
Turning Point just gave the NFL the ultimate endorsement. They think people are so bound and obligated to watching the Super Bowl itself that they must provide and alternate half-time show for those millions of viewers not wanting to watch the Bad Bunny or whatever. Maybe they're right. Only a very few people will ignore the whole thing. We're hooked.
The only good alternative halftime show in history was Mankind vs. The Rock in an empty arena match on Halftime Heat.
Couldn't care less who performs at the halftime show. I assume NFL has numbers and marketing research to back up whom it chooses.
Gee D.L., focus on the real American game, baseball! The Americans won last night playing the Canadians in a tough series. 1845 comes before 1869. And, football was very " Ivy League" in the beginning and MAGA is supposed to hate all things " Ivy League"!
So they want people to watch the Super Bowl then switch to their alternate halftime show. Sounds to me like a sellout to the NFL who should thank them for providing a spot for those viewers who might otherwise skip the whole game. Be sure to rejoin the game broadcast in time for the third quarter!
You bet they did. He’ s # 1 in the world. Maybe his fans around the world will stick around and watch some football . They are certainly going to see a lot of ads$$.
NFL:
National Felons League
Nuts, Flakes, and Losers
National Fixed League
National Flamer League
Never knew who Charlie Kirk or Bad Bunny was until a few months ago. I quit watching NFL games a couple of years ago but I love college football especially the SEC. I Never watch NFL Super Bowl halftime as many others. Case Closed
Y’all don’t have to lie about not watching the NFL.
I am not a Bad Bunny fan. Don't enjoy that genre of music. BUT, it makes sense for the powers that be to select "a three-time Grammy winner and reportedly the most streamed artist in the world." Just admit it, we are old and out of it. And Y'ALL screaming "leftist" and "woke" are haters and racists. Besides, there is already an alternative! The Puppy Bowl!
Bring back the Lingerie Bowl!
“ Don’t be fooled. A fake website has already teased the following names: Alan Jackson, George Strait, Trace Adkins, Kix Brooks, Ronnie Dunn, and Willie Nelson. Really?”
So DL is capable of figuring out fake news, at least when it fits his narrative.
Excited to see Kid Rock crush this. It doesn’t get any better than the kid on stage rapping Bawitdaba while the evangelicals go bananas.
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