Wednesday, October 21, 2026

Robert St. John: A Wealth of Friends

I thought I was finished making lifelong friends. At 65, I figured the roster was pretty much set. I wasn't looking for new ones, and I certainly didn't expect to make some of the most meaningful friendships of my life at this age. These days, most things in my life are either planned or predictable. But over the past decade, I've been surprised by how many new friends I've made, and even more by how I made them.

It started in 2014 with Battlefields and Baguettes, a University of Southern Mississippi tour I co-hosted with military historian Andy Wiest. We traveled through England, Belgium, Normandy, and France. Andy led the group through World War I and World War II battlefields and cemeteries during the day. I handled lunch and dinner. He knew where the battles were fought. I knew where to eat afterward. It was a good arrangement.

People had also been asking me to take them to Tuscany, to the places I'd written about after an extended stay overseas. I kept telling the university, "If y'all put a trip together, I'll host it." Nothing happened for two years, so one Sunday afternoon I announced a Tuscany trip on Facebook. It filled almost immediately. A waiting list formed, and we traveled again. And again. Before long, the waiting list had its own waiting list, and people wanted to know where we were going next. And that’s how Yonderlust Travel began. It was supposed to be a fun side project, not a business. Somewhere around 60 trips and 1,500 guests, I decided I'd better start running it like one. Today, after more than 72 trips and roughly 1,800 travelers, the greatest reward has nothing to do with business.

It's the friendships.

I've always valued friends. After faith and family, they're the most important thing in my life. I still have friends from elementary school. We can go years without seeing each other and pick up right where we left off. Those people knew me before I knew what I was going to be. They also remember the bad haircuts and terrible decisions I'd prefer to forget. I assumed friendships that deep were made early in life. I was wrong.

On those first few trips, I noticed how quickly strangers became friends. People who hadn't known each other a week earlier were leaving with friendships that would last for years. A couple of years ago, I walked into one of my restaurants and spotted eight ladies having lunch together. I recognized every one of them from trips I'd hosted. They lived in different parts of Mississippi and neighboring states, but there they were, laughing, swapping stories, and carrying on like they'd known each other all their lives.



I asked, "How many of y'all knew each other before you started traveling with me?" None. Some were married, some widowed, some divorced. They'd met on trips and had become close enough to get together on their own. I took a great deal of pride in having played a small part in that. Two other ladies met on their first trip with me and have since traveled together more than ten times, sharing rooms and planning adventures. Neither knew the other existed before that first trip. I've seen friendships like those form on every tour we've hosted. And I've made close friends of my own along the way.

For years, I couldn't understand why it happened so consistently. My wife and I aren't group-travel people. We like to go where we want, eat where we want, and stop when something interests us. Being herded onto a bus behind a fellow waving a little flag isn't my idea of a vacation. We don't do that, by the way. Yet here I am, taking groups around Europe for a living. Our trips have never felt like group travel to me. It took me almost ten years to understand why.

We eat together.

There are 25 of us, and most days we share breakfast, lunch, and dinner. People change seats. They talk about children, grandchildren, childhood, work, marriages, successes, and disappointments. By midweek, people who were strangers at the airport have inside jokes. By the end, they're making plans to see each other again. Nobody plans any of that. It just happens.

I've spent 46 years in the restaurant business, watching birthdays, weddings, reunions, and ordinary Tuesday dinners bring people together. I should have recognized sooner what three shared meals a day for a week or ten days could do. Food has always been my business, but what happens when people sit down and eat together might be why I've stayed in it.

My grandfather used to say, "A rich man has his first dollar. A wealthy man has his first friend." He also said you could judge a man's wealth by the depth and breadth of his friendships, not his bank account. I heard that growing up. It means more now. Before I left for Europe reece

o, my wife asked what I wanted for my birthday. I told her the same thing I tell her every year: I wanted my friends in one room, sharing a meal. I didn't need anything else.

Last year, a lady on her third trip pulled me aside. She'd been through a couple of terrible tragedies over the years and told me she'd reached a point when she wasn't sure she wanted to go on. Then she said, "Robert, I went on that Tuscany trip, and I realized I still had so much to live for."

I didn't know what to say.

A few weeks ago in Greece, another lady pulled me aside to thank me. She said, “I feel so alive.” I've been in the restaurant business for 46 years, and no one has ever said anything quite like that to me. I've received plenty of compliments about food and service over the years, but these two women were talking about something altogether different.

A trip to Italy doesn't erase grief or fix life's problems. You still come home to the same world. But a change of scenery, some laughter, good meals, new experiences, and people who enjoy your company can remind you there's still a lot of living left to do. I can't take credit for what happened in those ladies’ lives. I'm just grateful I had a small part in it.

I started taking people overseas because I wanted to share the places I'd come to love. What I never expected was how much the people I took would come to mean to me. At 65, I'm still making new friends, and some have become as close as people I've known all my life. And after almost half a century in the restaurant business, I find myself doing the same thing I've always loved doing—bringing people together around a table.

My grandfather was right. I've spent most of my life trying to make a living. Somewhere along the way, I was making a fortune.

Onward.

Italian Cheesecake

If you are a fan of American-style cream cheese cheesecake, this might not be your dessert. Though if you like something lighter and less sweet, this is the dessert for you.

5 each              Large egg yolks
1 ¼ cups          Sugar
½ tsp               Kosher salt
2 cups              Ricotta cheese, drained , at room temperature
2 cups              Mascarpone cheese, at room temperature
Zest of 1 lemon
Zest of 1 orange
2 TB                Unsalted butter
¾ cup              Crumbled biscotti 

Preheat oven to 275.

Combine egg yolks, sugar and salt in the bowl of a stand mixer fitted with the paddle attachment. Beat on high speed until foamy and the sugar dissolves, about 2 minutes.

Add the ricotta, mascarpone, lemon zest and orange zest and beat on medium speed for 3 minutes. Scrape down the sides and the bottom of the bowl and continue beating on medium speed for an additional 3 minutes. The batter should be smooth and have no lumps.

Using the butter, grease the bottom and the sides of a 9" spring form pan and sprinkle with the biscotti crumbs. Pour the batter into the spring form pan, using a spatula to smooth the top. Bake for 40-50 minutes, until set. It will begin to firm as it cooks but should still jiggle slightly when shaken. Allow the cheesecake to set in the refrigerator overnight. Slice with a knife dipped in hot water to create smooth edges along each slice. 

Yield: 10-12 servings


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Trollfest '09

Trollfest '07 was such a success that Jackson Jambalaya will once again host Trollfest '09. Catch this great event which will leave NE Jackson & Fondren in flames. Othor Cain and his band, The Black Power Structure headline the night while Sonjay Poontang returns for an encore performance. Former Frank Melton bodyguard Marcus Wright makes his premier appearance at Trollfest singing "I'm a Sweet Transvestite" from "The Rocky Horror Picture Show." Kamikaze will sing his new hit, “How I sold out to da Man.” Robbie Bell again performs: “Mamas, don't let your babies grow up to be Bells” and “Any friend of Ed Peters is a friend of mine”. After the show, Ms. Bell will autograph copies of her mug shot photos. In a salute to “Dancing with the Stars”, Ms. Bell and Hinds County District Attorney Robert Smith will dance the Wango Tango.

Wrestling returns, except this time it will be a Battle Royal with Othor Cain, Ben Allen, Kim Wade, Haley Fisackerly, Alan Lange, and “Big Cat” Donna Ladd all in the ring at the same time. The Battle Royal will be in a steel cage, no time limit, no referee, and the losers must leave town. Marshand Crisler will be the honorary referee (as it gives him a title without actually having to do anything).


Meet KIM Waaaaaade at the Entergy Tent. For five pesos, Kim will sell you a chance to win a deed to a crack house on Ridgeway Street stuffed in the Howard Industries pinata. Don't worry if the pinata is beaten to shreds, as Mr. Wade has Jose, Emmanuel, and Carlos, all illegal immigrants, available as replacements for the it. Upon leaving the Entergy tent, fig leaves will be available in case Entergy literally takes everything you have as part of its Trollfest ticket price adjustment charge.

Donna Ladd of The Jackson Free Press will give several classes on learning how to write. Smearing, writing without factchecking, and reporting only one side of a story will be covered. A donation to pay their taxes will be accepted and she will be signing copies of their former federal tax liens. Ms. Ladd will give a dramatic reading of her two award-winning essays (They received The Jackson Free Press "Best Of" awards.) "Why everything is always about me" and "Why I cover murders better than anyone else in Jackson".

In the spirit of helping those who are less fortunate, Trollfest '09 adopts a cause for which a portion of the proceeds and donations will be donated: Keeping Frank Melton in his home. The “Keep Frank Melton From Being Homeless” booth will sell chances for five dollars to pin the tail on the jackass. John Reeves has graciously volunteered to be the jackass for this honorable excursion into saving Frank's ass. What's an ass between two friends after all? If Mr. Reeves is unable to um, perform, Speaker Billy McCoy has also volunteered as when the word “jackass” was mentioned he immediately ran as fast as he could to sign up.


In order to help clean up the legal profession, Adam Kilgore of the Mississippi Bar will be giving away free, round-trip plane tickets to the North Pole where they keep their bar complaint forms (which are NOT available online). If you don't want to go to the North Pole, you can enjoy Brant Brantley's (of the Mississippi Commission on Judicial Performance) free guided tours of the quicksand field over by High Street where all complaints against judges disappear. If for some reason you are unable to control yourself, never fear; Judge Houston Patton will operate his jail where no lawyers are needed or allowed as you just sit there for minutes... hours.... months...years until he decides he is tired of you sitting in his jail. Do not think Judge Patton is a bad judge however as he plans to serve free Mad Dog 20/20 to all inmates.

Trollfest '09 is a pet-friendly event as well. Feel free to bring your dog with you and do not worry if your pet gets hungry, as employees of the Jackson Zoo will be on hand to provide some of their animals as food when it gets to be feeding time for your little loved one.

Relax at the Fox News Tent. Since there are only three blonde reporters in Jackson (being blonde is a requirement for working at Fox News), Megan and Kathryn from WAPT and Wendy from WLBT will be on loan to Fox. To gain admittance to the VIP section, bring either your Republican Party ID card or a Rebel Flag. Bringing both and a torn-up Obama yard sign will entitle you to free drinks served by Megan, Wendy, and Kathryn. Get your tickets now. Since this is an event for trolls, no ID is required. Just bring the hate. Bring the family, Trollfest '09 is for EVERYONE!!!

This is definitely a Beaver production.


Note: Security provided by INS.

Trollfest '07

Jackson Jambalaya is the home of Trollfest '07. Catch this great event which promises to leave NE Jackson & Fondren in flames. Sonjay Poontang and his band headline the night with a special steel cage, no time limit "loser must leave town" bout between Alan Lange and "Big Cat"Donna Ladd following afterwards. Kamikaze will perform his new song F*** Bush, he's still a _____. Did I mention there was no referee? Dr. Heddy Matthias and Lori Gregory will face off in the undercard dueling with dangling participles and other um, devices. Robbie Bell will perform Her two latest songs: My Best Friends are in the Media and Mama's, Don't Let Your Babies Grow up to be George Bell. Sid Salter of The Clarion-Ledger will host "Pin the Tail on the Trial Lawyer", sponsored by State Farm.

There will be a hugging booth where in exchange for your young son, Frank Melton will give you a loooong hug. Trollfest will have a dunking booth where Muhammed the terrorist will curse you to Allah as you try to hit a target that will drop him into a vat of pig grease. However, in the true spirit of Separate But Equal, Don Imus and someone from NE Jackson will also sit in the dunking booth for an equal amount of time. Tom Head will give a reading for two hours on why he can't figure out who the hell he is. Cliff Cargill will give lessons with his .80 caliber desert eagle, using Frank Melton photos as targets. Tackleberry will be on hand for an autograph session. KIM Waaaaaade will be passing out free titles and deeds to crackhouses formerly owned by The Wood Street Players.

If you get tired come relax at the Fox News Tent. To gain admittance to the VIP section, bring either your Republican Party ID card or a Rebel Flag. Bringing both will entitle you to free drinks.Get your tickets now. Since this is an event for trolls, no ID is required, just bring the hate. Bring the family, Trollfest '07 is for EVERYONE!!!

This is definitely a Beaver production.

Note: Security provided by INS
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